Welcome to Michael Mace's web site

Hi. I'm Michael Mace, a market and product strategist in Silicon Valley. I'm VP of product marketing at UserTesting. Read more about my work.

I was previously Chief Competitive Officer and VP of Product Planning at Palm, VP of Strategic Marketing at PalmSource, Director of Mac Platform Marketing at Apple, and a lot of other roles.

As you might expect for somebody who's been in the tech industry for a while, I have a lot of thoughts about what's going on. I run a weblog called Mobile Opportunity, in which I comment on the ongoing collision between the web, mobile, entertainment, and computer industries, plus other subjects related to high tech.

Check out my book on business strategy: Map the Future.

Thanks for stopping by.